INSIGHTECH

INSIGHTECH

Software Development

Discover and recreate customer issues on your website, measure impact, monitor changes and improve conversion rates

About us

Insightech provides digital product owners, martech and analytics teams with clear user experience insights so they can prioritise and optimise AB testing and unlock the full potential of their website conversion funnel. With Insightech, digital teams effortlessly can discover and recreate customer issues on their website, find opportunities for improvement, prepare for and measure the success of major business projects such as website replatforming and get alerts when conversion rates change unexpectedly. The main benefit of Insightech is to provide clear digital experience insights, enabling businesses to understand errors and bugs at critical moments in the buying journey on their website. By resolving these issues promptly, businesses can improve the digital experience, remove obstacles, and create a seamless purchase journey from start to finish. This leads to higher conversion rates and a better return on advertising spend (ROAS). Our customers also use Insightech to understand how to optimise their landing pages and checkout experience for more conversions, understand sudden changes in conversion rate and provide valuable insights for full website relaunches / re-platforming projects.

Industry
Software Development
Company size
11-50 employees
Headquarters
Sydney
Type
Privately Held
Founded
2019
Specialties
Big Data, Conversion Rate Optimization, Drop-off Analysis, Form Analysis, Click Map, Session Replay, Web Analytics, Digital Experience Analytics, Customer Experience, Digital Customer Experience, and Digital Experience Insights

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Funding

INSIGHTECH 1 total round

Last Round

Pre seed
See more info on crunchbase