Our founder 🎯 Serena Lam shares how she approaches selling and early days of building the startup!
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Every once in a while, you meet someone who redefines how we think about building products and solving problems. On this week's DevReady Podcast, Andrew hosted Serena Lam , Founder & CEO of Fuzzy Sequence 🚀—a company transforming sales automation. Serena’s “Wizard of Oz” approach to testing prototypes is pretty impressive. Instead of building before testing, she flips the script: manually delivering value to customers to validate solutions before scaling with automation. It’s agile thinking at its finest and a strategy any startup can learn from. In this episode, Serena shares invaluable lessons about aligning roadmaps with customer feedback, thinking lean, and tackling big challenges in sales automation. Whether you're an entrepreneur, a product strategist, or just love innovation stories, this conversation is pure gold. Dive into the full episode—links in the comments. And for those shaping roadmaps and strategies, check out DevReady.Ai. It’s how we help businesses turn ideas into actionable, scalable solutions 10x faster! #Innovation #Startups #ProductDevelopment #DevReadyPodcast #FuzzySequence