CXA

Update: Why you STILL won't be paying for AI directly anytime soon. Our view is Google and Microsoft are still in the box seat to beat out OpenAI companies like X. Why? Read on, link in comments.

X just made Grok AI Assistant free. Now feels like a good time to resurface our post from June 2024 for why you won't pay for AI (tldr: the data in your usage is more valuable than your wallet, for now). #grok #x #twitter #elon #llms #LLM #AI #Assistant #AIAssistant

We've read over a dozen expert ecommerce and small business websites and consolidated their top tips to save you time. Enjoy! #shopify #klaviyo #yotpo #ecommerce #ecommercetips #contentmarketingtips

A lot of online advice on blogs and reddit say to be successful you need your own product to sell - but do you really? Today we discuss the upside and challenges of developing your own product and answer the top questions our customers want answers to. Link in comments. #shopify #klaviyo #yotpo #ecommerce #ecommercesuccess #customerstrategy #ecommercestrategy #ecommerceproduct

Is OpenAI speed running some of Google's biggest software product releases? We can't say for sure, but we do have a pool going in the office that OpenAI will release an LLM for Music in 2025 if history is any guide. #AI #LLM #LLMs #OpenAI #Sora #Google #YouTube #YouTubeMusic #GoogleHistory #GoogleOrigins

#OpenAI has launched its video platform #SORA. Today we predict what they'll launch next by looking at the product launch order of one of #OpenAI's frenemy's: #Google. Link in comments.

With OpenAI's releasing #SORA (text-to-video AI), we're resharing our post from June where we explained why you won't need to get your wallet out for LLMs for a long time, if ever. Full text below: In summary: - Apple's approach to integrating AI is another nail in the coffin for consumers paying directly for AI, for now. - Microsoft, Google and Apple will be the big winners of Assistant Intelligence. What Apple really showed us at WWDC Amongst all the news, reviews, podcasts and YouTube videos about last week's Apple's WWDC conference one key takeaway appears to have been largely overlooked. What Apple's integration of OpenAI within Apple Intelligence really demonstrated is that consumers paying directly for AI isn't going to be a thing anytime soon. What's fast becoming obvious is getting AI usage into the hands of billions of people in order for the LLMs to use and learn from their behaviour, is worth far more (currently) than resricting access or keeping them behind a paywall. This is perhaps no more evidenced than the fact that Apple is reportedly paying OpenAI in exposure not dollars. Google's Gemini is reportedly also coming to Apple devices - when, in what fashion and for what purpose, we'll have to wait and see. As noted in a recent a16z podcast, LLMs have already essentially run out of modern human language to train on. The focus now has become one of getting access to more human made language through partnerships (see Google's deal with reddit) and learning from human usage. The alternative to training LLMs on human made content is LLMs training on the outputs from other LLMs. This recursive approach runs the risk creating AI 'hallucinations' which produce inaccurate output. (AI hallucinations are inaccurate or misleading AI outputs due to not being trained on enough data, making illogical assumptions, or learnings from biases in the training data.) Why Microsoft, Apple and Google are in the box seat All owners and VCs invested in bespoke LLM and image generation tools should be more than a little concerned by the recent moves by Microsoft, Google and Apple. Microsoft recently added Co-Pilot on all their new laptops, into Edge, Bing and Windows 11, Google is rolling out Gemini to all Pixel 8 and 8a users (8 Pro users already had access) and as covered above, Apple partnered with OpenAI for the launch of Apple Intelligence. With AI usage exploding why should smaller players worry? Because an Apple, Android or Microsoft device is how 99% of humans connect to the internet. With helpful Assistant Intelligence built in by default it will surely limit the desire or need for most people to look beyond the tools already included in their device(s). This of course is all the intended outcome by the big three - losing ownership of AI is an untenable situation. So, in one sense while AI model building is only just getting started, in some areas the window of opportunity may already be closing - such is the speed of AI development.

As the dust settles on BFCM 2024 we spoke to a Sydney based agency about the common elements of their clients that did the best. Some good takeaway's and home truths for 2025. link in comments. #shopify #ecommerce #BFCM #cybermonday #blackfriday #klaviyo #customertrends #ecommercetrends

In today's update we look at some of the common and not so common predictions for what it's going to take to lift your business to the next level in 2025. Link in comments. #shopify #klaviyo #smallbusiness #SMB #SME #ecommerce #consumertrends #customertrends #ecommercetrends #servicebusinesses #optometry #healthbusinesses

Every business is looking for that edge to grow their business. There's lots of theories, but what does science say? Well, the research is in and chances are your online business is already doing - but not maximising - the two activities that could be the difference between having browsers and more buyers. Read our post, link in comments, to find out what two things you should be focusing on to grow faster, better, stronger. #shopify #klaviyo #ecommerce #ecommercetrends #consumerinsight #consumertrends