Clover Marketing

Instagram’s rolling out another way to encourage more interaction, this time via comments on Stories, which are then visible to all who view that Story content. Click on the link in the comments to learn more ⬇

In today’s digital landscape, it’s impossible to ignore the role that Search Engine Optimisation (SEO) plays in driving online visibility and growth. Whether you are a small business, a non-profit organisation, or a large corporation, having a solid SEO strategy is critical to making your business discoverable on the web. But what exactly is SEO, and why is it so essential for your business?

Santa hats and runners on – it’s time to race! 🎅 Team Clover had an incredible time at the Santa Fun Run this weekend, organised by our amazing client, Vision Australia. 🎄 We were thrilled to join forces with our friends from Precision Group and Precision Fundraising for a fun-filled day supporting such a fantastic cause. We were all smiles right to the finish line. A big thank you to Vision Australia for hosting such a wonderful event and bringing the community together. Here's to spreading joy and making a difference—one step at a time.

Did you know personalised email campaigns are a game-changer for your business? By tailoring your content to your subscribers’ needs, you can: ✅ Increase open and click-through rates ✅ Deliver value-driven experiences ✅ Boost ROI and revenue 🍀Clover Tip: Carefully segment your list and gather relevant data to craft truly impactful emails. Contact us and start adding a personal touch to your email marketing today! 📩

Boost Your Content Marketing with These Strategies! Contact us to learn more 📩 #ContentMarketing #MarketingStrategies #DigitalMarketing #SEO

We tell stories to create community and connection. To show people that they are not alone. That someone else has felt what you’ve felt. Effective advocacy uses personal stories to build this connection. Authentic and relatable stories from the people you help, helps your audience understand why the issue you’re advocating for needs their support. If you’re not sure how to put this into practice for your nonprofit, get in touch. 📩 #digitalmarketingaustralia #nonprofitmarketing

When it comes to getting results from your SEO, there are a few steps we always follow. Find out more about our SEO services at the link below.

Australia’s speciality individual giving conference is happening now at Aerial UTS – it’s a can’t-miss professional development event if your fundraising relies on individual donors. We’re excited to hear from Australia’s leading fundraising organisations and practitioners on the latest in best practices, emerging methods, and what’s next in fundraising. Our heads of digital marketing (Mia Sisko MFIA CFSP), fundraising (Chris Mayhew), and telefundraising (Alicia Reid) are attending, and will be hosting a quiz after Wednesday’s final session – so make sure to stop by for the chance to win a prize!

TikTok is increasingly becoming a popular destination for discovery, with nearly 1 in 10 Gen Zers more likely to rely on TikTok over Google as a search engine. Despite still being a relatively new platform, TikTok is now the 4th most popular search engine, behind Bing, Youtube, and Google. If you want to stay ahead of the competition, a TikTok presence with relevant SEO seems to be a good place to start. Let us know in the comments – are you on TikTok yet? Why/why not? #searchengine #digitalmarketing

A/B testing (sometimes known as split testing) is when you compare two versions of something to see which performs better. This could be anything from email subject lines to ad visuals to website layouts. A/B testing is a great way to experiment with different options and see which your audience responds to before a full roll out. #ABtesting #digitalmarketingagency