Pinterest has finally launched a developer platform to allow developers access to APIs for building apps. On Pinterest, people have saved over 50 billion Pins. As a developer, you’ll have the chance to build something that makes those Pins a reality, like apps for ordering ingredients from a recipe Pin or booking trips based on […]
Google Launches Collections, Their Version of Pinterest
Google has announced their answer to Pinterest, a new Google+ feature. The feature is available for both Android and on the web, with an iOS version coming. Essentially the boards are just collections of Google+ posts that you can organize by theme. But the layout and theme seems very close to Pinterest’s design. By default, […]
Pinterest Working on Adding a Buy Button to Pins
Pinterest is working on yet another way to monetize their social media platform with plans to add a “Buy” button to pins. According to re/code, Pinterest is pushing to launch it within the next 3 to 6 months. The buy buttons would be powered through payment processing company Stripe which is reportedly close to signing […]
Pinterest Bans All Affiliate Links, Redirects & Trackers from All Pins on Entire Site
If you’ve been making affiliate revenue on Pinterest, you’ll need to get a bit more savvy with how you do it as Pinterest is now banned all affiliate links from the popular social media platform. In an email sent out to their so-called “power pinners”, and they disclose that they are removing all affiliate links, […]
Pinterest Launches App Pins, Allowing Users to Install iOS Apps Directly from Pinterest
If you are selling iOS apps, you had better start getting your Pinterest account set up because Pinterest and Apple are joining forces to have pinned apps on the popular image sharing site. Instead of just having pins link to various webpages, these new app pins are designed to not only promote the app but […]
Pinterest Adds Promoted Pins to User’s Home Feed
Pinterest has updated their promoted pins program and are bringing promoted pins directly to users newsfeeds, which is set to increase exposure for advertisers and increase their pins being displayed. Previously promoted pins are only appearing in search results and in category fields. But now Pinterest is set to ramp up pins views by making […]
Pinterest Acquires Machine Learning Company Kosei to Boost Product Recommendations & Advertising
Pinterest is upping the game with the purchase of machine learning startup company Kosei in an effort to enhance many of their services such as product discovery, recommendations and monetization. Kosei helps websites specifically with product recommendations on websites, in apps and with advertising. Using datasets, it is able to reasonably protect what’s a shopper […]
Pinterest Advertising Problem When Advertisers Approach Pinfluencers Directly
Pinterest recently launched promoted pins which enables brands to advertise pins to users on the site. But there is a bigger issue that in Pinterest out of the revenue game, where brands are directly cutting deals with Pinfluencers to promote their pins instead. Pinfluencers are the top tier of non-brand users with the most followers […]
Pinterest Launching Promoted Pins to All Advertisers January 1st
Pinterest new promoted pins have been doing so well that they will be rolling out promoted pins to everyone on January 1. Pinterest began testing promoted pins, where pins would appear in users pin stream when they were following similar pins, in May of last year where it was only been tested by a limited […]
Pinterest Launches Analytics for Business Accounts
Pinterest is taking a step closer to becoming a social media advertising powerhouse by launching new real-time analytics tools for business accounts. Analytics are based on monthly data, shows whether your numbers are trending up or down, and displays: Average daily impressions Average daily viewers How many monthly viewers Average monthly engaged Top pin impressions, […]