Advanced Facebook Advertising Preview

Advanced Facebook Advertising

With Michael Taylor Liked by 1,319 users
Duration: 1h 35m Skill level: Advanced Released: 6/2/2021

Course details

If you’re in marketing, the only thing worse than not having a social media marketing strategy is having a bad one. If you want to use short-form video like TikTok and Instagram Reels (from Meta) to boost brand awareness and audience engagement, this course shows you how to use these platforms effectively to reach and expand your audience. Ashley Kennedy starts by discussing the role of short-form video in social media marketing, then covers techniques to create strong short-form video regardless of the platform. From there, she digs deeper into TikTok and Instagram Reels, highlighting the unique potential rewards of each, along with similarities you can leverage between the platforms. Ashley provides insights on the TikTok algorithm, as well as how to use hashtags effectively, capitalize on trends, and leverage influencers to aid in your marketing efforts. Even if you don’t have a background in video, Ashley gives you the tools you need to produce high-performing social media content.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

Learner reviews

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Contents

What’s included

  • Practice while you learn 1 exercise file
  • Learn on the go Access on tablet and phone

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